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Smartphone showdown



More people than ever before are using smartphones and with more time being spent on our trusty mobiles, ad revenue is sure to follow. Advertisers are set to target the GenZ age group (those between 4-24 years old), so parents are going to have their work cut out for them keeping ahead of the curve. Did you know the average smartphone user in the US, Japan and Australia has over 100 Apps on their phone?





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